HOW DO WE DO IT?
WE WORK WITH PEOPLE | WE MAKE DECISIONS BASED ON ORGANIC DATA
We draw the entire ecosystem of the sector and its relationship with society as a whole with ethnographic studies.
We seek to prevent conflicts with the inclusion of the social agents involved in the sector.
WE DESIGN, ADAPT AND APPLY HYBRID METHODOLOGIES WITH QUALITATIVE AND QUANTITATIVE TECHNIQUES
DATA COLLECTION, PRODUCTION AND ANALYSIS
QUALITATIVE AND QUANTITATIVE PERFORMANCE ASSESSMENT
We employ a combined qualitative and quantitative method from several theoretical approaches that aims of establishing the trends and connections of our target community; convinced that society is a full and indivisible experience of which we offer only a synthesis.
TECHNICAL DIAGNOSIS
MULTIDISCIPLINARY AND CROSS-SECTIONAL METHODS WITH ETHNOGRAPHIC APPROACHES
We study the why and wherefore and how our social and symbolic relationships are expressed and embodied, overcoming prejudices and recognising different perspectives of approach and analysis on local cultures.
INTERVIEWS
BRIEF AND IN-DEPTH ONE-ON-ONE INTERVIEWS
These interviews are designed and conducted on a one-on-one basis or in a couple scheme. They tend to be structured as informal discussions rather than a series of questions and answers in order to find the ground links rooting the problem and the pathways that are enabled for the solution. We specialize in placing behaviours in larger cultural contexts.
GROUPS
TALK GROUPS IN FOCUS-GROUP FORMAT
Essential tool for the contrast required by qualitative research. Managed to acquire an strategic overview on the topics of interest, this technique allow us to find more accurate diagnoses and to inspire not covered lines of action.
SURVEYS AND ENQUIRIES
GRASS ROOTS, TEST DESIGN RESEARCH AND CONTEXT INDICATORS
The treatment of information obtained through surveys should be treated with caution so as not to confuse correlation with causation. In this way, a proper prior design is required and the ethnographic tools help us in discovering the cultural connections that hold together the target group.
DOCUMENTATION AND IN SITU ACTIONS
Design analysis tools to be successful, a work of documentation is necessary. This technique reaches its full potential when it is contrasted with fieldwork which verifies the appropriateness of the documented.
WE DESIGN AND APPLY OUR OWN TOOLS
MALLÅ®
MALLÅ® is our solution to weave and strengthen local networks of entrepreneurs committed to territorial development and community strengthening.
Promoted in alliance by Berg Institute and Ångstrom Consulting and with the support and supervision of the University of Peace-UN, it arises from the European need to help strengthen communities of small and medium Spanish entrepreneurs around the backbone of sustainability and the respect and protection of Human Rights.
Join MALLÅ® and get the MALLÅ COMMITMENT® label as a guarantee of your responsibility with the social and environmental surroundings.
If you are interested in this solution, please write to us at
malla@angstromconsulting.eu
ATLÅS GLOBAL®
ATLÅS GLOBAL® is our solution to facilitate the communication of complex notions.
Developed in collaboration with professors and researchers from the Complutense and Autonomous Universities of Madrid, ATLÅS GLOBAL is designed as a multidisciplinary meeting space for culture shock management and conflict mediation.
It is an innovative transmedia program that technologically empowers the user through a proprietary learning system based on knowledge transfer.
If you are interested in this solution, please write to us at
atlas@angstromconsulting.eu